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Muuto to Open Its First Shop in Japan in Tokyo's Aoyama District Next Spring

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Press Release
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Muuto, the Danish furniture brand, will open its first-ever flagship store in Tokyo’s Aoyama district next spring. This store will be Muuto’s fifth shop following locations in Copenhagen, Stockholm, Paris, and Taipei store. The flagship store will showcase a full lineup of items, including furniture, lighting, rugs, and accessories, allowing visitors to immerse themselves in the brand’s New Nordic aesthetic. Additionally, it will feature the latest designs unveiled at this year’s Salone del Mobile Milano.

To kickstart the preparations, a pop-up store will be open during the DESIGNART TOKYO festival, Japan’s largest design and art event, from October 20th to 29th. The theme for DESIGNART TOKYO 2023 is “Sparks – Freeing Your Thoughts -“, and Muuto’s pop-up store will serve as a vibrant hub for innovative creations. Don’t miss this opportunity to fully experience the allure of Muuto.

The official grand opening is scheduled for spring 2024. With Muuto’s exclusive store in Tokyo’s Aoyama, a new space where Nordic design meets Japanese aesthetics will be provided. The high-quality furniture, combining the latest design and craftsmanship, will undoubtedly be a must-see for those pursuing a refined lifestyle.

About MUUTO
Muuto, founded in 2006 in Copenhagen by Peter Bonnén and Kristian Byrge, derives its name from the Finnish word “muutos,” meaning “new perspective.” True to its name, Muuto incorporates fresh ideas into Scandinavian design. The brand actively collaborates with leading designers such as Thomas Bentzen, Anderssen & Voll, and Cecilie Manz to pursue Scandinavian design with a unique twist. While staying true to the beauty, functionality, and craftsmanship of traditional Scandinavian design, Muuto breathes new life into the genre with innovative materials, technologies, and bold creativity. Their wide collection, ranging from furniture to lighting and interior accessories, has garnered international acclaim. Muuto has also made headlines with its collaborations using cutting-edge technology, stimulating all five senses, at Milan Salone. Furthermore, the brand actively engages in environmental initiatives, developing long-lasting products and proposing sustainable solutions.

MUUTO POP-UP STORE
Duration: October 20th (Friday) – 29th (Sunday) Time: 11:00 AM – 7:00 PM
*10/20 (Friday) opens at 1:00 PM.
*10/26 (Thursday) closes at 6:00 PM.

Venue: NTT Aoyama Building 1F (Escorte Aoyama)
Address: 2-7-15 Kitaaoyama, Minato-ku, Tokyo  * Located right by Exit 2b of Gaienmae Station on the Ginza Line.

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